BEGIN:VCALENDAR PRODID:-//Microsoft Corporation//Outlook 16.0 MIMEDIR//EN VERSION:2.0 METHOD:PUBLISH X-MS-OLK-FORCEINSPECTOROPEN:TRUE BEGIN:VTIMEZONE TZID:Canada Central Standard Time BEGIN:STANDARD DTSTART:16010101T000000 TZOFFSETFROM:-0600 TZOFFSETTO:-0600 END:STANDARD END:VTIMEZONE BEGIN:VEVENT CLASS:PUBLIC CREATED:20221123T210508Z DESCRIPTION:Conducting Industry and Market Research\nJanuary 10\, 2023 10:00 am to 11:30 am \n \nBusiness owners need to understand the import ance of industry and market research and learn how to use this effectively as input into their planning process.\n \nIn this session participants wi ll learn:\n* the benefits market research provides to their planni ng process\;\n* detailed guidelines on how to search for existing sources of information to validate their business plan\; and\n* ho w to conduct their own market research through the use of informational in terviews\, surveys\, and focus groups with various industry stakeholders.\ nMeet Your Facilitator\nBrynna Bergerman is a Consultant in the MNP Consul ting Practice based in Saskatoon\, SK. She has worked in the economic deve lopment industry for many years with entrepreneurs providing information t o start ups and market intelligence to companies exporting products and se rvices outside of the province. Brynna is currently part of the Self Empl oyment Program team with MNP assisting new entrepreneurs launch their busi nesses. \n \n DTEND;TZID="Canada Central Standard Time":20230110T113000 DTSTAMP:20210226T195758Z DTSTART;TZID="Canada Central Standard Time":20230110T100000 LAST-MODIFIED:20221123T210508Z PRIORITY:5 SEQUENCE:0 SUMMARY;LANGUAGE=en-ca:Conducting Industry and Market Research TRANSP:OPAQUE UID:040000008200E00074C5B7101A82E0080000000010D48231550CD701000000000000000 0100000003FE828AC55F5D9429819B0CB93061A27 X-ALT-DESC;FMTTYPE=text/html:

Conducting Industry and Market Research

January 10\, 20 23        10:00 am to 11:30 am

 \;

Business owners need to underst and the importance of industry and market research and learn how to use th is effectively as input into their planning process.

 \;

In this session participants will learn:

· \; \; \; \; \;&nbs p\; \; \; the benefits market research provides to their planning process\;

· \;&nbs p\; \; \; \; \; \; \; detailed gui delines on how to search for existing sources of information to validate t heir business plan\; and

· \; \; \; \; \; \; \;& nbsp\; how to conduct their own market research through th e use of informational interviews\, surveys\, and focus groups with variou s industry stakeholders.

Meet Your Facilitator

Brynna Bergerman is a Consultant in the MNP Consulting Practice based in Saskatoon\, SK. She has worked in the economic development industry for m any years with entrepreneurs providing information to start ups and market intelligence to companies exporting products and services outside of the province. \; Brynna is currently part of the Self Employment Program team with MNP assisting new entrepreneurs launch their businesses. 

 \;

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